From the beginning to the present, Zhou Yuehong, general manager of Shidi Di Lighting, has been engaged in the lighting industry for 14 years. During this period, he has been involved in production, management, design, sales and other positions, and is very familiar with the entire industry process. He chose to make the most important reason for crystal lamps. In the past ten years, he has also witnessed the process of the lighting industry from the beginning to the maturity.
At the beginning of the conversion to the crystal lamp domestic sales less than half a year of poetry, no matter from the product design, service concept or marketing model, it is very different from the export that has been done well before and cooked. For Zhou Yuehong, it is not a process of re-starting a business.
Any enterprise that wants to open a gap from more than 5,000 lighting companies in the ancient town of Dengdu, must have a quality, that is: dare to innovate and dare to persist. Zhou Yuehong is naturally immersed in his own way, and he is also very clear about the goal of the poetry Zedi: to take his own route and create his own characteristics. Recently, Shi Di Di will focus on launching dozens of new crystal lamps, which is also a significant force for Zhou Yuehong since the launch of the domestic market.
Integrity to do products, sincere service, "honest" is the best weapon
In the industrial branch of lighting industry, the crystal lamp industry, the technology content is not high, the crafts are all different, the core competitiveness is actually the products and services. Zhou Yuehong highly praises such a sentence: "To make friends change, to achieve with sincerity, to use wealth to make money", these twelve-word rumors are also a big "magic weapon" for his business.
From the beginning of the re-adjustment of the market strategy in June this year, Zhou Yuehong conducted detailed research and analysis on the domestic lighting market, and based on customer feedback, continuously adjusted and innovated the development of lighting styles. .
Zhou Yuehong said that in the crystal lamp products of the ancient town, the design style of the poetry is at the front end, and the sales price is in the middle and lower reaches. In terms of the operation of the 20 or 30 dealers who have started cooperation since the beginning of domestic sales, the response is very good. This is not only due to the quality and style of the poetry, but also the "sincerity" of Zhou Yuehong.
Every time a dealer buys a lamp, he will do his best, satisfy the customer's requirements as much as possible, and sincerely inform the dealer of the direction of each lamp; when the dealer wants to purchase lamps that are not suitable for sale in the region, Zhou Yuehong will also discourage him. "It doesn't matter if you don't make money for the first time. It's important to treat people with sincerity. People are doing well, friends are there, and business is doing well in the future." This is Zhou Yuehong's theory of "making friends".
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