Desert: How Blue Ocean Spikes Activate China's Tera-scale Enterprise Service Market

【Global Science and Technology Report】February 28 news, on the 28th Alibaba DING summit Zhengzhou station, nail founder Chen Hang (Famous No Action) has just announced the latest data as of December 31 last year: nail There are already 3 million enterprise organizations. Starting from 0 to serving 1 million enterprise organizations, it took only one year; from 1 million to 3 million, it only took one year.

Figure: The founder of the nail has no eye, the Chinese enterprise service market is not a desert, but a blue sea

In Chen Hang’s opinion, the desert is his blue ocean. In the past 20 years, the rapid development of the Internet in China has taken the lead in Europe and the United States, and a world-renowned company such as BAT has been born. However, the expansion of China’s Internet is obviously different from that of the United States, and it relies too heavily on ToC. There are few well-known companies in the ToB market. Just two years ago, the Chinese enterprise service market still existed only in the concept.

According to institutional statistics, there are 27 million U.S. companies with over 100 billion U.S. dollar worth of SaaS companies, and only Oracle, SAP, and Salesforce have a total market value of US$350 billion, plus ToBs such as Microsoft and IBM. Large market, the total market value of over one trillion US dollars.

In China, there are only more than 300 enterprise-level service providers. In 2015, the market size of China's enterprise-level Saas (software as a service) market was less than 20 billion yuan, and the market value exceeded 10 billion US dollars.

Pin nailed off in early 2015 and absorbed more than 300,000 corporate organizations in half a year. The initial success of the pioneering enterprise service market has been achieved. Just as the discovery of San Francisco in the history of western pioneering virgin lands in the United States has attracted the attention of the market, venture capital has begun to flood the Chinese enterprise service market. This year was also called the first year of venture capital in the Chinese enterprise market, and ToB became an investment outlet.

Chen Hang attributed the 200% increase in one year to the choice of users. He said: The 3 million enterprises and organizations have the impulse to move closer to the best corporate organizations in their thinking, management, and work methods, and the nails from Alibaba are only the communicators of the best methods.

The vast majority of SMEs with inefficient organizations still remain in the paper office era. "The starting point is low, there is no burden, there are advantages for later development, leapfrog development, and the impulse to upgrade innovation." Chen Hang likened the task of establishing high-efficiency organizational management and communication methods for millions of small and medium-sized enterprises as a Chinese high-speed rail project, although Zero start, but can quickly surpass the United States and Japan to lead the world.

The number of enterprises in China has exceeded the United States. According to the 2015 national market development statistics released by the State Administration for Industry and Commerce, the country has a total of 77.469 million market entities with registered capital of RMB 175.5 trillion. ToB service is based on the enterprise. The rapid increase in the number of enterprises will undoubtedly make the market space for enterprise-level services continue to expand.

Compared to the mature US market, the Chinese enterprise service market is like a newborn baby, but the huge number of companies is bound to raise many top ToB companies. The total market value in the future will surpass the U.S. consensus.

Figure: After two years of development, the number of corporate organizations has exceeded 3 million.

At the DING summit, Chen Hang announced that after two years of pioneering, it must do what the predecessors did not do, namely, Saas (software as a service) to Paas (platform as a service), and serve as a platform for enterprise services.

The news released by the DING Summit Zhengzhou Station shows that the consolidation of resources in the business chain is more rational and powerful. Alibaba Business Travel (Flying Pig), Tmall Enterprise Purchase, Qianniu, Ali Mama, Ali Cloud, and Web Sales Pod etc. will help create an unprecedented experience and immeasurable value for the Chinese enterprise service market.

When no one dared to dabble in the desert, nails emerged as pioneers. Narrowly defined its own market position, in the broader sense has activated this trillion-scale market. Just like the discovery of the golden hill hidden in the desert, the benefits will be far more than nailing nails or Ali, tens of millions of SMEs will therefore move closer to the optimal working style, thus taking the first step into the era of cloud and mobile.

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