LED lighting is full of smoke, the price war is savage and beautiful; the "sweet" that can't be eaten, how to enter the farm market with LED lighting has a coup; the central pollution control is determined, heavy punches, LED enterprises have confidence, seize opportunities; LED The concept is red, Li Ka-shing invests in LED nano-lights.
The price war is right or wrong. It is a good time to be right. Since 2014, the LED lighting market has entered the era of wars. Whether it is old-fashioned lighting companies or emerging enterprises, it is a big cake that is aimed at LEDs. The means of eating the market is also endless. Among them, the price war is one of the most effective and highly respected strategies, and the price war is not only in online transactions, but also in offline trading.
Think carefully, the price of LED lighting products is back to expectations. In terms of cost, with the maturity of chips, packaging and other technologies, it will naturally promote the price of products to be more intimate; from the perspective of consumers, the price of LED lamps, especially the price of LED lamps in the previous two years is indeed too high. Many buyers have been discouraged, leading to the embarrassing situation of the LED lighting market "new and not prosperous". Even the producer Sanxiong Aurora Lin Yan is blunt at a certain summit that he will not be willing to spend such a "high price" to buy a glimpse. Lighting. It turns out that even the best products, the high price is difficult for consumers to accept, so the price reduction of LED lighting products is also in line with the actual situation of the market.
Many industry insiders predict that the price war will continue in 2014 and even in the next few years. This is the inevitable process of market inferiority and reshuffle. The price war is right or wrong, moderately good, and may reduce the company's profit in a short period of time, but it is a good way to promote consumption and stimulate consumer purchase. As long as the company is doing its own position, from the technical and quality control and improvement, develop high-quality, low-cost, cost-effective products, enrich the soft power and hard power, He Wei market does not favor.
Prime Minister "green light" LED industry, "patron" Central <br> <br> air pollution, noise pollution, light pollution, are major killer threat to human health in recent years. In the two sessions, Premier Li Keqiang listed many specific measures for environmental protection in the energy and industrial fields in the "Government Work Report". This shows the Chinese government's determination to control pollution, and the government attaches importance to balancing economic development models and structures. The determination to adjust. We can see that China will further carry out reforms to achieve more focused and greener economic growth and fight against pollution.
As a new industry of environmentally friendly energy, LED is naturally receiving more attention. Furthermore, the achievements of the government's promotion of the LED industry in recent years, such as road lighting renovation and contract energy management, have also provided strong evidence for the development of China's LED industry.
In terms of environmental pollution, such as toxic and hazardous substances or elements, LED lighting has a great advantage over traditional lighting products. The environmental protection use period of energy-saving lamps is 10 years, the environmental protection use period of LED lamps is 30 years, the life of LED lamps is 3 times that of energy-saving lamps, and the pollution to the environment is also smaller, which is the choice of green lighting. The effect of LED lights on energy saving is very obvious, and it has better energy utilization effect than energy-saving lamps. The longer the lighting time, the more obvious the energy saving effect.
LED lighting into the rural market opportunities and challenges <br> <br> during the two sessions, Li Keqiang has proposed to accelerate the development and application of energy-saving technologies and products, energy-saving and environmental protection industry into a vibrant sunrise industry. Implement energy efficiency improvement of buildings, energy-saving products for the benefit of the people, develop clean production, green and low-carbon technologies and circular economy, and improve the ability to cope with climate change.
As an important product of energy saving and environmental protection, LED lighting has been popularized and penetrated into the rural market. As the living standards of rural residents gradually increase, their demand for emerging products is also rising. It is conceivable that this is a tempting big cake for emerging industries.
The government attaches great importance to the use of products, which is good news. However, according to the reporter's visit, the current rural market still has many drawbacks in the use of LED. Too much emphasis on energy-saving benefits, not to spend large sums of money in accordance with solar LED street lights; product quality is not enough, the phenomenon of bad lights appears serious; after-sales maintenance can not keep up, after the test of the natural environment, there is no timely maintenance, resulting in huge waste.
In addition, in the civilian market, the price of LED lights is still high, and some people can accept new things, but often choose products with low price and low quality, which makes the life of the lamps too short, and it is also a blow to the users, unable to form. Persistent. Low prices and brands are difficult to balance. With a good brand, if the price is not attractive, it will not be able to make a profit. This requires opening a price war. Whether it is price or brand, this is a place for LED companies to balance their efforts.
"Superman Li Ka-shing" personally "plays the lights" LED market "point stone into gold"
“Li Chaoren†personally “played the lightsâ€, which made investors look at the LED light concept stocks differently, which triggered the effect of “point stone into gold†in the Hong Kong stock market – many LED lighting concept stocks soared, even “Superman†The TOM Group's share price has also been driven by a super high of 10%.
The LED industry is in the ascendant. Today, the focus of competition is still on the large circulation products. The future development will consolidate the development track of circulation products and maximize the opening of the civilian LED market. In addition, the application market of LED products is also broader, and the innovation space of LED technology is very large. This is one of the objective factors that Li Ka-shing is optimistic about the LED industry.
In addition, LED lighting products are now in the trend of price cuts this year, LED price cuts are a significant development feature of the LED industry this year. The result of the price drop is that LED products are closer to the lives of the people. The proportion of LED products used in the civilian market will increase earlier, especially for large circulation products. With the gradual obvious characteristics of this trend, the number of global LED bulbs will increase by more than 80% in 2014. LED lighting products will become more popular and market share will continue to expand. This is one of the market factors that Li Ka-shing is optimistic about the LED industry.
The price war is right or wrong. It is a good time to be right. Since 2014, the LED lighting market has entered the era of wars. Whether it is old-fashioned lighting companies or emerging enterprises, it is a big cake that is aimed at LEDs. The means of eating the market is also endless. Among them, the price war is one of the most effective and highly respected strategies, and the price war is not only in online transactions, but also in offline trading.
Think carefully, the price of LED lighting products is back to expectations. In terms of cost, with the maturity of chips, packaging and other technologies, it will naturally promote the price of products to be more intimate; from the perspective of consumers, the price of LED lamps, especially the price of LED lamps in the previous two years is indeed too high. Many buyers have been discouraged, leading to the embarrassing situation of the LED lighting market "new and not prosperous". Even the producer Sanxiong Aurora Lin Yan is blunt at a certain summit that he will not be willing to spend such a "high price" to buy a glimpse. Lighting. It turns out that even the best products, the high price is difficult for consumers to accept, so the price reduction of LED lighting products is also in line with the actual situation of the market.
Many industry insiders predict that the price war will continue in 2014 and even in the next few years. This is the inevitable process of market inferiority and reshuffle. The price war is right or wrong, moderately good, and may reduce the company's profit in a short period of time, but it is a good way to promote consumption and stimulate consumer purchase. As long as the company is doing its own position, from the technical and quality control and improvement, develop high-quality, low-cost, cost-effective products, enrich the soft power and hard power, He Wei market does not favor.
Prime Minister "green light" LED industry, "patron" Central <br> <br> air pollution, noise pollution, light pollution, are major killer threat to human health in recent years. In the two sessions, Premier Li Keqiang listed many specific measures for environmental protection in the energy and industrial fields in the "Government Work Report". This shows the Chinese government's determination to control pollution, and the government attaches importance to balancing economic development models and structures. The determination to adjust. We can see that China will further carry out reforms to achieve more focused and greener economic growth and fight against pollution.
As a new industry of environmentally friendly energy, LED is naturally receiving more attention. Furthermore, the achievements of the government's promotion of the LED industry in recent years, such as road lighting renovation and contract energy management, have also provided strong evidence for the development of China's LED industry.
In terms of environmental pollution, such as toxic and hazardous substances or elements, LED lighting has a great advantage over traditional lighting products. The environmental protection use period of energy-saving lamps is 10 years, the environmental protection use period of LED lamps is 30 years, the life of LED lamps is 3 times that of energy-saving lamps, and the pollution to the environment is also smaller, which is the choice of green lighting. The effect of LED lights on energy saving is very obvious, and it has better energy utilization effect than energy-saving lamps. The longer the lighting time, the more obvious the energy saving effect.
LED lighting into the rural market opportunities and challenges <br> <br> during the two sessions, Li Keqiang has proposed to accelerate the development and application of energy-saving technologies and products, energy-saving and environmental protection industry into a vibrant sunrise industry. Implement energy efficiency improvement of buildings, energy-saving products for the benefit of the people, develop clean production, green and low-carbon technologies and circular economy, and improve the ability to cope with climate change.
As an important product of energy saving and environmental protection, LED lighting has been popularized and penetrated into the rural market. As the living standards of rural residents gradually increase, their demand for emerging products is also rising. It is conceivable that this is a tempting big cake for emerging industries.
The government attaches great importance to the use of products, which is good news. However, according to the reporter's visit, the current rural market still has many drawbacks in the use of LED. Too much emphasis on energy-saving benefits, not to spend large sums of money in accordance with solar LED street lights; product quality is not enough, the phenomenon of bad lights appears serious; after-sales maintenance can not keep up, after the test of the natural environment, there is no timely maintenance, resulting in huge waste.
In addition, in the civilian market, the price of LED lights is still high, and some people can accept new things, but often choose products with low price and low quality, which makes the life of the lamps too short, and it is also a blow to the users, unable to form. Persistent. Low prices and brands are difficult to balance. With a good brand, if the price is not attractive, it will not be able to make a profit. This requires opening a price war. Whether it is price or brand, this is a place for LED companies to balance their efforts.
"Superman Li Ka-shing" personally "plays the lights" LED market "point stone into gold"
“Li Chaoren†personally “played the lightsâ€, which made investors look at the LED light concept stocks differently, which triggered the effect of “point stone into gold†in the Hong Kong stock market – many LED lighting concept stocks soared, even “Superman†The TOM Group's share price has also been driven by a super high of 10%.
The LED industry is in the ascendant. Today, the focus of competition is still on the large circulation products. The future development will consolidate the development track of circulation products and maximize the opening of the civilian LED market. In addition, the application market of LED products is also broader, and the innovation space of LED technology is very large. This is one of the objective factors that Li Ka-shing is optimistic about the LED industry.
In addition, LED lighting products are now in the trend of price cuts this year, LED price cuts are a significant development feature of the LED industry this year. The result of the price drop is that LED products are closer to the lives of the people. The proportion of LED products used in the civilian market will increase earlier, especially for large circulation products. With the gradual obvious characteristics of this trend, the number of global LED bulbs will increase by more than 80% in 2014. LED lighting products will become more popular and market share will continue to expand. This is one of the market factors that Li Ka-shing is optimistic about the LED industry.
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