At the ongoing 2016 Guangzhou Auto Show, the Volkswagen brand led its three new models to meet with consumers. Among them, the most important one is the ID. The Asian debut of the concept car, the appearance of this new car can give a glimpse of the public's strategic changes to the Chinese market. It is understood that by 2020, Volkswagen will launch about 7 domestic new energy vehicles in the Chinese market, including plug-in hybrid vehicles and pure electric vehicles, and a new Volkswagen is coming to the Chinese market!
1. Volkswagen accelerates the layout of new energy vehicle IDs. Concept car for the futureIn the Chinese market, new energy vehicles are showing a prosperous trend due to the promotion of policies, and the state also gives car companies a large amount of subsidies to support the development of new energy vehicles. Since December 1, 2016, Shanghai, Nanjing, Wuxi, Jinan, and Shenzhen will take the lead in piloting the new energy vehicle number plate to give more benefits to new energy vehicles, such as unlimited travel, parking discounts, etc. Consumers will be further introduced to choose new energy vehicles.
Therefore, Volkswagen has accelerated the deployment of new energy vehicles in the Chinese market. This time, the Guangzhou Auto Show debuted ID. Concept car, ID. The concept car is the first compact concept car developed by Volkswagen based on the MEB platform. The MEB platform is called the “electric vehicle modular platform†and is a platform specially designed for pure electric vehicles. According to Dr. Feng Sihan, CEO of Volkswagen Brand China, the MEB platform makes it easier to autopilot. By 2020, Volkswagen will launch about seven new domestic energy models in the Chinese market, including plug-in hybrids and pure electric vehicles.
Volkswagen ID. The concept car has a futuristic design, and the front face of the new car uses an LED light source and is closely integrated with the body. In addition, the headlights and front bumpers of the new car are decorated with dot matrix, which is very sci-fi. Breaking the power of the electric drive zero-emission model, the motor power is up to 125kW, and the subsequent mileage of a single charge can reach 400 to 600 kilometers.
Internal space, ID. As spacious as Passat and Magotan. The new car has a four-seater layout and is equipped with a panoramic sunroof. In the future, Volkswagen will establish a user identification system and establish a personal ID for each user. Through this system, all user-specific settings will be saved. Users can securely access the system through the cloud, while the ID. The identity of the user can also be identified and confirmed via the "Digital Key" function of the smartphone.
For Volkswagen, ID. It is a milestone in the development of the Volkswagen Group, ID. The launch of the new era of Volkswagen will also reveal the development direction of Volkswagen in the next automobile era. The domestic electric vehicles that will be released in the future will join these advanced concepts, and in the end will make the life of the car better. In addition, in order to land the new energy vehicles, the Volkswagen Group has also made sufficient preparations. In September this year, Volkswagen (China) Investment Co., Ltd. and Jianghuai Automobile formally signed a memorandum of understanding on joint venture cooperation, in order to jointly develop new energy vehicles. Efforts are being made to evaluate the feasibility and prospects of establishing a joint venture in the field of new energy vehicles.
2, the first domestic large-scale SUV will be introduced in the future 10 SUVsIn addition to new energy vehicles, SUVs have always been the "short board" of Volkswagen. When many auto companies are rushing to launch different sizes of SUVs, Volkswagen brand has only two SUVs in the Chinese market, such as Tiguan and Touareg, small SUVs, medium and large SUVs. There are missing, especially the cooperative activities FAW-Volkswagen has been "distressed" because there is no SUV.
At the Guangzhou Auto Show, Volkswagen released the Teramont large SUV, which will be made in SAIC Volkswagen. According to Dr. Feng Sihan, the Volkswagen brand currently plans a number of SUV products, including existing product updates and new product introductions. In general, in the next two to three years, there will probably be about 10 SUVs entering the Chinese market.
Based on the Volkswagen MQB platform, Teramont is a new body with a large body between the Touareg and the Q7. The overall shape of the new car continues the Volkswagen CrossBlue concept car at the 2013 North American Auto Show. The double-banner chrome trim on the front face is closely linked to the headlights. The hood on the hood and the silver guard under the front bumper make Teramont's front look very powerful, while the full LED headlights, blind spot warnings on the exterior mirrors and the keyless entry system on all four doors are highlighted. The sense of technology at the forefront of the Teramont era.
Teramont is a large SUV launched by SAIC Volkswagen. It has a seven-seat design with a length, width and height of 5039mm/1989mm/1773mm and a wheelbase of 2980mm, which creates a spacious and comfortable interior. The Teramont features the new 2.5T V6 engine and the 7-speed DSG dual-clutch transmission for power and fuel economy. With a maximum power of 300 hp and a maximum torque of 500 Nm, the Teramont is equipped with a full-time four-wheel drive system with eight driving modes and adaptive dynamic suspension.
3, the public is uneasy about the current situation to push C-TREK to meet the individual needsWith the development of the Chinese market, consumers' demand for cars has long been less than simple, especially after the 90s, the demand for personalized cars will be further released. With the almost full coverage of the existing sedan market, Volkswagen has created a new crossover wagon C-TREK to meet the needs of young people. What kind of car do you want, the public can satisfy you!
First of all, C-TREK is a FAW-Volkswagen product with a very high price/performance ratio, which makes it affordable for young people who are not well-funded. The C-TREK collar not only has the comfort of a car, but also has the space processing power of the SUV level. C-TREK has a 1507 liter wagon loading space. With a minimum ground clearance of 132 mm and good visibility, it can be easily driven on urban and rural roads without fear of poor road conditions.
In addition, C-TREK has a spacious seating space of 4559/1793/1487mm and a wheelbase of 2,614mm. The figure is among the best in its class, and with its crossover style, the interior space is very spacious. The C-TREK offers both 1.6L and 1.4TSI power options and is matched with a 5-speed manual, a 6-speed TIptronic manual and a 7-speed DSG dual clutch transmission. The C-TREK is also equipped with keyless entry, one-button activation and the latest generation of MIB multimedia entertainment systems.
In general, the launch of C-TREK and Teramont represents the public's dissatisfaction with the types of products that only sell the current market segments, and is ready to fully enter the market segments not previously covered. The medium and large SUV market and the cross-border wagon segment market are the first steps for Volkswagen to be more extensively refined in China. In the future, there will be more models in the market segment, which is worth looking forward to. And ID. The concept car represents the future of the public. How will the future develop? I don’t know yet, but the new energy car will definitely have a place!
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