The continuous development of lighting fixtures and the demand in the international market is very important. At present, there are only a handful of lighting companies that use LEDs as the main light source in home lighting and vigorously promote marketing. Because the technical aspects of the LED itself are still not perfect, coupled with the high price and insufficient product line, the enterprises that are the first to do the market at this time are destined to spend more time.
Judging from the situation of visiting the market, major companies have begun to carry out research and development and market development of LED home lighting. Most of them are full of confidence in the application prospects of LED in home lighting. "Now everyone has the opportunity to enter the field of LED home lighting, but after five years there may be no chance at all." This is the general mentality of the current LED home lighting manufacturers.
Non-enterprise main direction, insufficient domestic market share
In 2008, LED was the home of LED lighting. However, due to low price and market acceptance, LED home lighting companies as the main light source have been very few. Most companies mainly display images in exhibition halls or large-scale exhibitions. There are only a few real mass production and promotion in the market. Based on the various advantages of LED light sources, domestic enterprises have increased their efforts in the research and development of LED home lighting. “At present, home lighting companies generally invest in LED research and development as a technical reserve,†said Liu Yun, general manager of TNV Tianli Lighting, which most companies do not currently use as their main product.
LED home lighting prospects are broad, foreign sales are gradually rising
Liu Yun pointed out that the current LED home lighting accounted for less than 5% of the overall home market. "From the added value of the product, LED home lighting is still high-end, and from the market point of view, it is low-end. At present, we are days Lang did not push LED home lighting in the market, mainly to make a technical reserve."
Another owner of the LED desk lamp production and development, Tan Haojun, general manager of Liquan Lighting Manufacturing Co., Ltd. also pointed out that the current enterprise is generally not interested in LED in the field of home lighting, because LED home lighting is not in the market of home lighting. To 5%, it will take time to further develop. "Currently, LED development prospects are big, the whole world knows. Enterprises that used to make quartz lamps and low-voltage lamps have now used LED light sources, but they will not be used as the main light source. Mainly many people feel that LEDs are expensive. The market outlook is immeasurable."
For the LED home lighting domestic market, Dazhi·Ichuan’s domestic sales director Wen Guojie has different views. He believes that with the improvement of domestic consumption capacity, there is a great demand for modern lamps in southwest, northwest and northeast. Local consumers have a lot of attention to modern style lighting, which will promote lighting products of new light sources-- The development of LED home lighting is very promising. Wen Guojie predicts that LED home lighting is a trend that may become mainstream home lighting products in the next 5-10 years.
Foreign sales are gradually rising
Compared with the extremely immature domestic market, the acceptance of LED home lighting in foreign markets is obviously high. It is understood that Dazhi·Ichuan has been widely used in home lighting products for the past three years, but it is used as a secondary light source. At present, Dazhi·Yichuan's LED home lighting products are mainly sold to foreign markets, accounting for about 15% of the total sales, while the domestic market does not exceed 5%. Wen Guojie said that in foreign markets, a large number of LED homes have appeared. Lighting (with LED as the main light source) accounts for 30%-35% of the foreign lighting market, and foreign consumers generally prefer Huangguang when purchasing LED home lighting.
"At present, the home lighting products that use LED as the main light source are not highly accepted in the market, mainly because the price is high, it is about 10 times more expensive than ordinary light source lamps. But in developed countries such as Europe and America, some high-end customers These new products are generally optimistic. I believe that in the next three years, home lighting will use a large number of LED main light sources. Now Europe and the United States have used it as the main light source of the home. Therefore, the demand in the international market is very large.
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