OFweek smart home network news US technology site The Information released a report on June 29, Alibaba is developing a Chinese smart audio, and Amazon's Echo competition. Informed sources told The Information that the device may be announced as early as next week. According to The Information, the device may be able to receive Chinese voice commands so that Alibaba's core users can purchase products from the shopping site via voice.
Although Alibaba is often referred to as the "Amazon of China," Alibaba founder Ma Yun believes that Amazon is closer to retailers, and Alibaba is like a small business ecosystem. However, the two companies compete directly in many businesses other than shopping—including movies, cloud services, grocery, and artificial intelligence. Ma Yun said that American companies should be "careful, not afraid" of Alibaba. For US companies, the Chinese market remains elusive.
In fact, smart audio has become a new battlefield for major technology giants. In June of this year, Apple introduced SmartPod HomePod to enter the field of smart homes. At present, from the perspective of market share, Amazon Echo accounted for 88% of the total market in the four seasons last year. Google Home has 10% of the market. The new entry into the field of smart audio seems to be full of confidence, HomePod continues Apple's usual "high price strategy", priced at $ 349, significantly higher than Amazon Echo $ 180, Google Home $ 129 price. In order to compete with Google and Amazon in the field of smart audio, Apple hopes to "fix" users through a combination of hardware and software. Apple stated that for devices that do not support Apple Music apps (such as Apple Music), users need to pay $10 a month.
All major giants have entered the smart home market, perhaps because of their large scale. The consulting firm Strategy Analytics estimates that the market for smart home-related hardware and services in 2022 will reach US$155 billion, which is higher than the approximately US$90 billion this year. According to statistics, the shipment of smart audio in the fourth quarter of last year increased by nearly 600% from the same period to 4.2 million units. In response to the growing smart home market, Apple Chief Executive Tim Cook pointed out that by 2021, Apple’s service business will double in size.
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