The 4th Asia-Pacific Commercial Real Estate New Summit Forum jointly organized by the Asian Public Real Estate Association, the American Green Building Association, and Sepax opened at Shanghai Regal Jinfeng Hotel. High-level commercial real estate related industries from home and abroad gathered in Shanghai. Explore key issues such as the development trends of the commercial real estate market in Asia Pacific and China, investment and financing strategies, new policy orientations, and the pace of expansion in the context of new regional economic development. Philips, the world leader in the lighting industry, also attended the forum. Mr. Bode, senior marketing director of Philips Lighting Department, made a speech on the theme of “Easy Lighting Improves Lifeâ€, demonstrating Philips’ special focus on green lighting. Complete lighting solution for green office.
According to the latest research from Jones Lang LaSalle, the total amount of investment in commercial real estate in the first half of the year was US$ 132 billion, far exceeding the US$ 76 billion in the first half of 2009. Compared with the first half of 2009, the volume of transactions in the Asia Pacific region increased by 40% in the first half of this year. In the second quarter of 2010 alone, direct commercial real estate investment in the Asia Pacific region reached US$16 billion. Recently, taking the Chinese market as an example, the new supply areas of office buildings in Beijing, Shanghai, and Guangzhou have risen sharply. The highest month-on-month increase has reached 179.70%; the sales area has also experienced a strong growth trend, which is an increase of 71.41%. While paying attention to the future development of commercial real estate, the forum further emphasizes the road to innovation in commercial real estate in the context of low-carbon economy, especially the innovation in green energy-saving of commercial real estate.
Statistics show that the energy consumption of buildings accounts for about 30% of the total energy consumption of the entire society. According to the policy requirements of the Ministry of Housing and Urban-Rural Development, starting from 2010, more than 90% of newly-built buildings in urban areas are energy-efficient buildings. Therefore, low-carbon energy conservation is becoming a new round of development trends in commercial real estate. With the advent of the era of environmental protection, how can commercial real estate promote the further development of real estate by playing an “environmental license†and become a new round of focus in the Asia-Pacific region. In addition, according to a 2009 study entitled “The Scenery and Outlook of Green Buildings†jointly completed by the University of San Diego and CB Richard Ellis, the number of sick days worked in green buildings decreased, and the vacancy rate of office space was low. And the rental return is higher.
As a world leader in the lighting industry, Philips has been committed to providing people with more healthy and comfortable energy-efficient lighting solutions through meaningful innovation. Especially in the field of green office lighting, Philips adheres to the human-centered design philosophy and is dedicated to researching the needs of office lighting, developing future office lighting systems, and emphasizing the concept of system energy saving. The Philips energy-saving system not only includes energy-saving lighting devices, energy-saving lighting design, but also emphasizes energy-saving lighting control and natural light utilization, and constitutes an overall energy-saving concept.
Lighting is the main carrier of the office's visual space. Humanized lighting and lighting are increasingly concerned about people's physiology, and they need to provide people with a comfortable and diverse environment. The Philips innovation in the field of architectural lighting provides people with more humane office lighting space, especially Philips LED's series of office lighting products, but also to meet the lighting in the lighting level, glare control, color temperature, color rendering, energy saving Comprehensive requirements in such areas. LuxSpace, Philips LED office lighting products, for example, LuxSpace compact appearance, simple and practical, the system power consumption is only 19W, with a service life of 50,000 hours, not only maintenance-free, energy saving is as high as 50%; and the use of the latest LED white light technology, light The output and light color are stable, and the color rendering index is high. The lighting fixture is equipped with a glare-control annular grille, which can provide users with a comfortable lighting environment. In addition, in addition to providing efficient lighting devices, Philips Lighting also provides a more energy-efficient lighting control system. For example, Philips intelligent lighting control sensor Occuplus is a multi-functional lighting dimming control device, integrating body sensing, daylight sensing, and automatic dimming functions. Up to 75% energy savings meet end-user requirements for energy efficiency, reliability, and ease of installation.
Mr. Lin Liangqi, general manager of Philips Lighting Greater China, stated that under the background of a low-carbon economy, energy-saving commercial real estate has become the mainstream. The Asia-Pacific Summit Forum on Commercial Real Estate provided extensive support within and outside the industry for its road to innovation. Philips Lighting is willing to establish a good partnership with all parties to provide more green products for office lighting and promote commercial real estate. The continuous innovation, and further promote the sustainable development of economic society.