Weilai is a big legend in the industry. Last month, the high-performance intelligent electric 7-seat SUV Weilai ES8 was officially launched, and will adopt the order-to-order zero-inventory model. Earlier, when the car was still in the drawing stage, Tencent, Baidu, Jingdong, Xiaomi, Lenovo, etc. became shareholders. Weilai’s founder Li Bin “lobbyed†for 15 minutes and Liu Qiangdong decided to invest 10 seconds. It is even more talked about.
Some people say that Wei Lai is China's Tesla, but they are both low-key and confident: "Every company has its own genes, we are ourselves." Tesla only sells directly, and does not directly serve users. Since the beginning of its establishment, Wei Lai has been thinking about “creating the user’s feeling of owning a carâ€. Every user’s contact must be done by himself and regarded as one of its core competencies.
Starting from a small office in Anchi Road, Anting Town, Jiading District, Shanghai, in just three years, the company has more than 4,000 entrepreneurial partners from more than 40 countries and regions, distributed in 19 offices around the world. The reporter recently visited the auto company that moved into the auto innovation port of Anting Town and positioned itself as “from the futureâ€.
Global technology development and industrial layout
Graduated from the sociology major of Peking University, Li Bin, the founder of Wei Lai, has a special liking for the car. He founded the company in June 2000 and, 10 years later, led the company to become the first automotive internet company listed overseas in China. Low-key, he actually has an identity - the chairman of Mobike cycling.
“A warm car, a blue vision, a pleasant lifestyle will be the reason we are willing to own a car.†Li Bin wrote in an open letter that the automotive industry needs to change not only products and technologies. The direction of true change is how to create the impression that users own cars. The origin of this thinking is simple: when more mileage means more pollution, when having a car means having trouble, why do we need to own a car? From this, we will redefine the service users. All processes are dedicated to providing users with a pleasant experience that exceeds expectations.
Weilai's global technology research and development and industrial layout began at the beginning of its business. As the global headquarters of Weilai, Shanghai is also the global production center for production cars; Munich is the global design center; San Jose is the global autonomous driving research and development center, North American headquarters; London is the global extreme performance research and development center and the Weilai team headquarters; Beijing is the global software development Center; Hefei is a manufacturing base; Nanjing has a complete vehicle trial plant.
At the same time, Wei Lai also has a seemingly idle action - to participate in the FIA ​​Electric Formula World Championship, which is the world's first car race that relies on full electric drive. In June 2015, the team won the first annual driver's championship in the history of the event. On May 12, 2017, Weilai EP9 refreshed the track's historical lap record at 6:45.90 on the North Ring Road in Nurburgring, Germany. As the first product of Weilai, the EP9 breaks the boundaries in design and breaks many world records, which proves to be the fastest electric vehicle in the world. On February 23, 2017, the unmanned version of the Weilai EP9 created a speed record of 257 kilometers per hour at the Texas Raceway, making it the fastest driverless car in the world.
Only 4.4 seconds from static to 100 km/h
As the first high-end electric car made in China, the Weilai ES8 “has only 4.4 seconds from static to 100 km/h, and few electric cars of the same price can enter 5 seconds.†Zhu Jiang, vice president of user development, Weilai said The 448,000 benchmark version, with a total power of 650 hp, has reached the level of many super sports cars; the maximum torque is 840 N/m and the maximum cruising range is over 500 km. It is the only car that uses the aviation grade 7003 aluminum alloy.
According to reports, the ES8 is the world's first production model with the MobileyeEQ4 autopilot chip. The computing power of the chip is up to 8 times that of the previous generation, making the response speed of the automatic assisted driving system 20 milliseconds faster than the human driver. Several times.
“The first batch of cars is expected to go offline in March and April this year.†North to Yakeshi, 30°C in the north, and Melbourne and Mildura in the south, the ES8 will complete more than 3 million kilometers before the first car is delivered. The cumulative test mileage is equivalent to 75 laps around the Earth's equator.
Before entering mass production, Wei Lai invested tens of millions of dollars and tested the battery for more than a year. For example, 130 seconds 590 ° C fire, 5% sodium chloride sea water for a long time immersion, etc., in order to achieve accurate high-frequency vibration simulation test, the R & D team also came to the laboratory of China Aerospace Science and Technology Group. Previously, NASA also rented the lab for rocket testing.
I hope Shanghai will introduce a more flexible policy.
Charging has always been a "pain point" for electric vehicles. At the new car conference, Li Bin demonstrated on the scene that the power exchange was completed through the Weilai power station within 3 minutes. By 2020, Weilai plans to build more than 1,100 power stations across the country and launch more than 1,200 mobile charging vehicles. ES8 owners can enjoy lifetime free warranty, lifetime free car networking service, lifetime free remote power, lifelong free road rescue 4 lifelong services.
“It is certain that with our new service system, it will be cheaper than using fuel vehicles of the same price.†Zhu Jiang said that the first batch of forty or fifty replacement stations will be built this year. In order to let users have a better experience, Weilai has launched a charging pile for home (or office), with functions such as plug-and-play, reservation charging, and app control. The company can install for free for qualified users. In cooperation with State Grid and Emerging Charges, the charging piles that have been built have been incorporated into the system; the world's first power-changing technology with more than 300 patents has been introduced, fully automatic power-exchange, completed in 3 minutes, and batteries and wholes will be made for each power change. Car electrical system testing; research and development of mobile charging car, this is like a super charging treasure, power up 10 minutes can last 100 kilometers; will use the mobile Internet, become the first brand to provide valet power service. In 2016, US electric vehicle sales increased by 37%. It is predicted that Chinese consumers may purchase 3 million electric vehicles by 2020.
“The entrepreneurial atmosphere in Shanghai is pure, and the company has a sense of happiness in such an environment.†Zhu Jiang said that Wei Lai’s entrepreneurship at Anting Town was the focus of the car culture and talent accumulation here. Jiading District has a clear industrial development route and is optimistic about the new energy automobile industry. It has given strong support to Weilai. At present, within the radius of 600 kilometers from Shanghai, the core supply chain location of Weilai is covered. Along the Yangtze River basin, from Shanghai to Kunshan, Changshu, Nanjing, and then to Wuhan, Weilai's production layout has been completed.
Speaking of the "pain point" of the enterprise, Zhu Jiang said that the development of China's new energy automobile industry is currently at a critical stage of climbing and overcoming difficulties. For start-up companies, they often face the dilemma of conflicts between business model innovation and existing administrative policies, and may even push for innovation under pressure. I hope that Shanghai can take the first step and introduce more flexible policies and measures to support the development of innovative enterprises.
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